ICC T20 World Cup 2024: Disney Star Onboards 19 Brands

With anticipation mounting for the ICC Men's T20 World Cup 2024, Disney Star revealed a lineup of 19 brands spanning diverse categories. Notable names include Dream 11, Maruti, AMFI, Parle Products, BPCL, Haier, ICICI Bank, Jockey, KP Group (Kamala Pasand), Reliance Retail, Samsung India, Housing.com, Jaquar Group, Castrol, Kent RO, TVS Eurogrip, Macho Hint, McNroe, Vimal, with additional sponsors expected to join soon.

Ajit Varghese, Head of Network - Ad Sales, Disney Star, mentioned, "We are excited to welcome our esteemed sponsors for the ICC Men's T20 World Cup 2024. The continued support from renowned brands underscores the immense appeal and significance of this tournament. This diverse group of sponsors demonstrates the enduring popularity of cricket and the strategic importance of sports consumption and innovative content delivery. As we gear- up for this grand event, we eagerly anticipate an exhilarating celebration of cricket that will unite passionate fans and players from around the world.”

All matches will be aired exclusively on the Disney Star network and will be available for free streaming to mobile users via Disney+ Hotstar. Beginning June 2, the tournament showcases a record 20 teams split into four groups, engaging in 55 matches. Contestants include Afghanistan, Australia, Bangladesh, Canada, England, India, Ireland, Namibia, Nepal, the Netherlands, New Zealand, Oman, Pakistan, Papua New Guinea (PNG), Scotland, South Africa, Sri Lanka, West Indies, Uganda, and the USA.