Ebay India Unveils Campaign ‘eBay. Export Ka Expert’

eBay has launched its seller-focused marketing campaign ‘eBay. Export Ka Expert’. 

The campaign demonstrates how eBay serves as a partner to Indian sellers enabling them to scale their business globally.

The campaign aims to solve the pain points of Indian exporters and highlights the solutions provided by eBay to overcome these challenges as a partner to the business. It further explains how the platform charters a successful export journey with the right kind of tools, account management and support. 

Commenting on the launch, Pavan Ponnappa, Head of Categories & Marketing, at eBay says, “This campaign is a reiteration of our seller-first approach and enabling Indian sellers to build a global export business on eBay. The eBay marketplace gives sellers access to 190 markets and the tools to market their products to millions of buyers across the globe. The campaign “Export ka Expert” illustrates the challenges faced by B2C sellers on other export marketplaces and how these pain points are solved for them on eBay. We continue to focus on being the partner of choice for sellers to build a profitable business while maintaining their peace of mind.”

Sagar Nidavani, Founder Clevertize adds,  “The idea to pitch eBay as an ‘Export Ka Expert’ stems from how the brand has a single-minded focus on seller success. The communication is crafted after an in-depth study of the problems that the current exporters on other platforms are facing. Be it a lack of control over product pricing or competing with the in-house brands of the marketplace for business. eBay puts the seller first by helping them navigate the waters of export with their vast experience. Our objective through this campaign is to establish eBay as the preferred choice for exporters across the country.”