Cinépolis Joins As Event Screening Partner For Asia Cup 2022

The Asian Cricket Council and Cinépolis have partnered to screen exclusive matches from the Asia Cup LIVE. Six high-voltage matches will be broadcast across India, starting with Sunday's match between India and Pakistan.

The other matches that will be screened LIVE include India’s second group encounter against Hong Kong, three Super four games including teams from both Groups A and B, and the final scheduled for Sunday, 11 September. Apart from being the official event screening partner, Cinépolis has also bagged the rights to distribute the content across India.

Jay Shah, President, Asia Cricket Council, said, "The right ambience can truly elevate cricket viewing for fans and enthusiasts. We are thrilled to partner with a leading movie theatre chain such as Cinepolis that extends a truly immersive match experience across multiple locations. "We hope that consumers will appreciate this offering and allow us to continue this partnership for the upcoming season," he added.

 Devang Sampat, CEO, Cinépolis India, said, "We can’t take every cricket fan to the match, but we can bring the match to the fans and give them an experience to cherish. Not only do discerning fans want to watch their favourite cricketers in action, but they also want to celebrate every four, six, and wicket in style. Through this unique viewing experience, we are delighted to offer our patrons and mall partners the adrenaline rush a cricket match must be enjoyed with. "

Cinépolis' total screen count now stands at 416 screens, with 94 multiplexes across India. Meanwhile, Cinépolis also offers a customer engagement programme through its "Club Cinépolis'' membership that allows a patron to earn and burn points on movie tickets, F& B, and offers exclusive benefits like special screenings, meet & greet with stars, and much more.