2nd Edition Of e4m Red Carpet Awards Receives An Incredible Response; Deadline Extended
The second edition of exchange4media Red Carpet Experiential Marketing Awards has received thunderous response from the events and experiential agencies and now the deadline has been extended to June 30, 2023.
Experiential marketing, as we know, is continuing to rise because marketers agree that it gives a clutter-breaking opportunity to interact with customers, acquire their loyalty, and even build positive associations.
The Red Carpet Experiential Marketing Summit & Awards is an initiative to recognise and reward creativity, innovation, and effectiveness in the event and MICE industries. These awards have developed to become the industry's most desired and recognisable prizes, a true sign of great success and distinction in the fields of experiential marketing, event industry, weddings, and MICE.
Experiential Marketing, in terms of brands, unlocks doors that were previously closed to marketers. While digital media such as videos and email marketing allow marketers to help build a brand voice, the voice is always communicating to, rather than with, the consumer. Experiential marketing brings that voice to life, resulting in a more complete, interactive, and compelling brand perception.
The jury this year includes eminent names like Virat Khullar, Group Head Marketing, Hyundai; Rajan Amba, India Head, Jaguar; Sheena Kapoor, Head – Marketing, Corp Comm & CSR, ICICI Lombard; Dr. Anurag Batra, Chairman & Editor-in-Chief, exchange4media & BW BusinessWorld; Abhinav Narula, VP Marketing, MakeMyTrip; Imran Qadri, Head - Marketing & PR, Asia Emerging Markets & India, Harley Davidson; Deepika Warrier, CMO, Diageo; Varun Kohli, CEO, Bharat Express; Parthip Thyagarajan, Co-Founder & CEO, Wedding Sutra; Ashish Tiwari, CMO, Home Credit India; Vidhu Sagar, Managing Director - India, Entravision; Sushmita Nag, CMO, Fenesta; Himanshu Khanna, CMO, Raymond Limited; Vivek Malhotra, Group CMO & COO Consumer Revenue, India Today Group; Vishal Mathur, Head of Sales - South Asia, PT.Telkomsat Satellit, Indonesia; Bhuvana Subramanyan, Independent Marketing Consultant; Deepali Naair, Group CMO, CK Birla Group; Ashish Kaul, CMO, Hero Realty; Amitabh Khona, Communication Consultant and Janardan Pandey, Founder, Nett Value Media.
The Red Carpet Experiential Marketing Awards have five broad categories which include Online Experience Awards, Experiential Marketing Awards, Experiential Celebration Awards, Born For Stage & Limelight Awards plusSocial and Venue Awards.
Over 250 submissions have been submitted in various categories for the second edition to date. The jury meeting for the second edition of the Red Carpet Experiential Marketing Awards will take place in late June, with the award presentation scheduled for July 2023.
