The tagline, 'APAR Desh Ka Taar', encapsulates the brand's unwavering commitment to ensuring safe and resilient homes across India
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This collaboration enhances visibility and customer engagement across digital, social, and traditional marketing platforms.
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The campaign film captures the joy of meaningful moments that make the festival truly special—whether it’s the warmth of early morning rituals, the fun of making sweets together, or the shared laughter while decorating the home
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The campaign, 'Man on a Mission', resonates deeply with today’s discerning audience, reflecting their aspirations for both personal & professional success
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Celebs such as Alaya F, Jasleen Royal, Sushant Divgikar, and Shreyanka Patil are the face of the campaign
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The campaign underscores Starbucks's dedication to honouring Indian traditions, making it the ideal third-place destination for creating new memories and reimagining cherished customs
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The campaign also features chefs Natasha Gandhi, Guntas Sethi, Saloni Kukreja along with, TV and media personalities - Disha Parmar Vaidya, Kishwer Merchant, and Rimpa Roy
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The digital film serves as the launchpad for the campaign, which will utilise different content formats to highlight Orient Electric’s thoughtfully curated lighting solutions designed for every space, mood, and need
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The ad films have been produced by Fuel Content, with FCB India being the creative agency
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Dell is promoting the campaign 'Sweets' through a comprehensive omnichannel strategy, spanning retail, digital platforms, regional efforts, and on-ground activations
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