Even according to the 2024 Sustainability Perceptions Index, Tata Group has the highest Sustainability Perceptions Value of USD 4 billion among the Indian brands
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Walke was previously associated with exchange4media as National Director of Growth & Strategy
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41 per cent of the consumers have cancelled a subscription because of the ad experience
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Its operating revenue decreased by 4 per cent to Rs. 4,304 crore, while expenses increased by 1.47 per cent to Rs. 4,761 crore
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According to media reports, MIB mulls simplifying the self-declaration certificate process for ads after the industry voices concerns on Tuesday, June 25, 2024
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In an exclusive conversation with BW Marketing World, Zoher Kapuswala, Marketing Head for the Indian Subcontinent (Tic Tac, Nutella and Ferrero Rocher) reveals Tic Tac's successful formula, digital-first approach, the shift towards permissive content and other key initiatives driving the brand's growth
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