The advisory issued to members seeks to connect measurement to better ROI on spends
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The auctions saw participation from potential buyers of IPL tender, including Amazon India, Disney Star, ZEEL and Google India
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The campaign sees two new inspiring stories being featured on the channel, along with offline and online activations that look to encourage kids to become climate heroes
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Vaghela was speaking at a conclave, on Direct to Mobile and 5G Broadband - Convergence Roadmap for India organized by IIT Kanpur
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The letter urges the ministry to look into the landing page metrics issue which has remained unaddressed by BARC
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Publishers in India have long been urging Google to come up with an egalitarian revenue share model
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The aim is to harbour the best creative minds and bring unique stories to audiences with an expanding entertainment palate
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Dorsey stepped down as CEO of the microblogging site in November
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