Articles for Digital

Social Network Marketing Taking Customer Dealing To Next Level

Customer service via digital channels as we know it will change dramatically in the not-too-distant future. To date, many firms have used social media channels to provide customer service, respond to particular concerns, and resolve issues

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ALTBalaji FY22 Revenue Jumps 68% To Rs 102.6 Cr

ALTBalaji added 13 shows in the twelve months taking the overall library to 90+ shows

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OTT Insights: Building A Growth-Focused Advertising Business

The bottom line is this: in a growing, hyper-competitive advertising economy, not all businesses will thrive

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Indian Readership Interest Highest On Covid, Cricket, And Celebrity Weddings In April: Taboola Report

The readership insights were gauged for the month of April through data from a wide network of Indian news publishers

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The Vanishing Digital Divide

The earlier Internet entrepreneurs tap into this market, the larger will be their gains. After all, as the adage goes, the early bird catches the worm

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Evergreen Club Launches ‘Club’ - A Social Networking Platform For Elderly

It is a space for peer learning, exchange of ideas and sharing moments of joy for this community

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Decoding Marketing 3.0: The Wonderland Of Metaverse

A fully developed Metaverse is still a gambit the world is passionately wagering on, its seedlings in the present have taken a very real form, writes Amit Tiwari, TCS Global Head-Marketing Demand Center.

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CavinKare Launches D2C Platform For Buds and Berries

Aligning with the demands of new-age women, Buds and Berries is a clean beauty, dermatologically tested brand which uses only allergen-free IFRA-certified fragrances

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