Articles for Latest News

Jio Dhan Dhana Dhan Campaign Features Ranveer Singh, Deepika Padukone

The objective behind the conceptualization of the campaign was to introduce Jio Fiber in the market and shed light on how Jio Fiber has made life convenient for everyone.

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Edelweiss Mutual Fund’s TVC Simplifies Balanced Advantage Funds For Investors

The campaign derives learnings from India’s traditional sport, kabaddi, to help understand the investing strategy behind Balanced Advantage Funds

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Axis Mutual Fund’s Latest Investor Awareness Campaign Puts SIP At The Forefront Of New beginnings

Creatively led by Mirum India, the campaign speaks to people’s future dreams, and reminds them that irrespective of what life throws their way, they can always make a new beginning towards their dreams.

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L&K | Saatchi & Saatchi Wins Integrated Mandate Of Bharti AXA Life & General Insurance

Bharti AXA Life Insurance, a joint venture between Bharti Enterprises, and AXA, has appointed L&K | Saatchi & Saatchi to manage its entire integrated mandate.

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Entrepreneurship lessons that I learned amidst the global pandemic

Like many owners of self–funded businesses, I had built-in contingencies and agility for anticipated curveballs, and yet, I was not prepared for a radical market shift overnight.

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The Google Conundrum: How Sudden Policy Digital App Policies Changes Can Hurt Small Businesses And What Needs To Be Done About It

Over 70 percent of all Android devices run in Google’s own ecosystem, which comes with Google apps pre-installed. In a country that has over 500 million smart-phone users and growing, Google's policy is unfair and repressive, to say the least.

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Jaguar Land Rover Parent Posts September-Quarter Loss

Tata Motors reported a consolidated net loss of 3.14 billion rupees ($42.47 million) for the second quarter ended Sept. 30, compared with a loss of 2.17 billion rupees a year earlier.

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Panasonic India’s Latest Campaign Introduces Its New AI-Enabled Refrigerators With A Twist

Conceptualised by Milestone Dentsu, the 5-film digital series focuses on the brand’s patented technology of Econavi sensors

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Dailyhunt Launches ‘JOSH’ App: Creator-First, Consumer-Focused And Content-Forward

Serving the middle belly of India, the app is looking at winning the mind, time & revenue share for all things local language.

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New Consumption Patterns Of Consumers To Construct Micro-Markets And Hyper-Segmentation- Anup Rau, MD & CEO, Future Generali India Insurance

The insurance sector did go through its fair share of ups & downs during the pandemic. But, with its consistent efforts, it sailed smooth and is now at an advantageous position.

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