Zomato Expands Beyond Food Delivery With District App

Zomato released a new app named District, expanding beyond food delivery and quick commerce. The app integrates various services for outings, including dining, movies, sports tickets, live shows, shopping and staycations.

During a shareholder meeting following Zomato's first-quarter results, CEO Deepinder Goyal emphasised the growth potential of this new venture. He noted that while Zomato and Blinkit focus on home-based needs, District offers an opportunity to tap into the market for going-out activities. 

Goyal also highlighted that Zomato's dining-out segment is already profitable with an annual Gross Order Value (GOV) exceeding $500 million.

"We believe that there is an opportunity to further expand our going-out offering, building on top of our dining-out business. Additional use cases for customers in the going out space include - movies, sports ticketing, live performances, shopping, staycations etc., some of which we have already launched, or are building as we speak", said Goyal.

The initiative aims to position 'going-out' as Zomato's third major business segment for its customers.

Goyal added, “Building a one-stop destination app for going-out could be a game changer for each of these use cases, and we intend to do exactly that with our new District (by Zomato) app. If we execute this well, we see going-out becoming the 3rd large B2C business emerging out of Zomato.” 

The release of District puts Zomato in direct competition with platforms such as BookMyShow. In June 2024, Zomato revealed that it is in talks with Paytm to acquire its movies and ticketing business, further solidifying its expansion into the going-out market.