Zee Entertainment Expands Broadcast For DP World ILT20 Season 3

Zee Entertainment, the official broadcaster of the DP World ILT20 released its channels for the tournament starting 11th January 2025. Indian cricket fans can catch the action live on ZEE’s 15 TV channels, OTT platform Zee5 and its syndication partners worldwide. With a target of 230 million viewers in India, Zee will also expand coverage to South Indian channels, delivering a month-long cricket extravaganza.

The matches will be held at three venues in the UAE namely Dubai, Abu Dhabi and Sharjah, from 11 January to 9 February 2025. Cricket enthusiasts can watch all the action on Zee’s 15 popular linear TV channels including &Pictures SD, &Pictures HD, Zee Cinema HD, Zee Anmol Cinema 2, Zee Action, Zee Biskope, Zee Zest SD, Zee Cinemalu HD, Zee Telugu HD, Zee Thirai, Zee Tamil HD, Zee Kannada HD, Zee Zest HD, &Flix SD and &Flix HD. Additionally, fans can enjoy the tournament for free on Zee5. By including South Indian channels, Zee aims to reach a more diverse audience, enhancing viewership and engagement across various languages and regions.

Ashish Sehgal, Chief Growth Officer - Digital & Broadcast Revenue - Zee Entertainment Enterprises said, “Zee is delighted to present third season of DP World ILT20 to cricket fans in India and across the globe, offering an electrifying experience across our 15 linear TV channels and OTT platform, ZEE5. With some of the finest players, iconic stadiums and top sporting franchises, we aim to elevate the cricket carnival experience, building on last year’s success and cementing the league’s status as the second most watched T20 cricket league globally.”

The current roster remains robust featuring players such as David Warner, Sunil Narine, Andre Russell, Nicholas Pooran, Lockie Ferguson, Wanindu Hasaranga, and Jake Fraser-McGurk, among others. In its second season, the DP World ILT20 attracted 200,000 attendees across more than 34 matches. It stands as the second most-watched T20 cricket league globally, amassing a total of 348 million unique viewers worldwide, with an astounding 221 million from India alone. The league enjoys popularity in India, boasting a 46 per cent share of female viewership and a 55 per cent share of youth viewership, highlighting its appeal as a form of household entertainment.

The franchise-based tournament DP World ILT20 consists of six teams, with matches hosted across the UAE. The league includes the following franchise teams - Abu Dhabi Knight Riders (Knight Riders Group), Desert Vipers (Lancer Capital), Dubai Capitals (GMR Group), Gulf Giants (Adani Sportsline), MI Emirates (Reliance Industries) and Sharjah Warriorz (Capri Global).