Unstop's Billboard Campaign Boosts Participation In Flipkart GRiD 6.0

Unstop released a billboard campaign in Delhi NCR to boost student participation in the Flipkart GRiD 6.0 competition. With the cheeky message 'The choice is yours', the campaign encourages engineering students to take control of their careers and showcase their skills through the challenge.

The campaign highlights how participating in Flipkart GRiD 6.0 can be a game-changer for engineering students, offering a chance to secure high-paying roles with salaries up to Rs 32 LPA by showcasing their problem-solving skills and technical expertise.

Alekhya Chakrabarty, VP, Marketing & Growth at Unstop shared, “It is a simple idea. We, at Unstop, want every engineering student in India to take part in Flipkart GRiD 6.0. We wanted to drive awareness among all engineering students about how opportunities like these are rare and they should not repent for missing out on registering for them. It is a cheeky take on how by winning the challenge the students get bragging rights, fantastic prizes and an incredible chance to bag a job with a CTC of INR 32 LPA”. 

The campaign extends beyond billboards, leveraging social media to amplify the 'The choice is yours' message across various online platforms and engage the student community in a broader conversation.