Sales & Marketing Jobs Witness Average Salary Hike Between 25-40%: Report

The latest release of the annual salary guidance, the Michael Page India Salary Guide 2024. The indispensable annual intelligence is meticulously created to offer salary references across various industries and job functions, equipping the stakeholders with the essential data needed to confidently navigate the hiring landscape's complexities. 

Key highlights of the current landscape encompass a resurgence in hiring within traditional industries, particularly evident in the continued high demand for manufacturing and operations roles. Additionally, there's a notable surge in the need for professionals skilled in data analytics, generative AI and machine learning across various sectors. 

With offering an average salary hike between 25-40% across job levels, the sales and marketing sector is looking for talents for positions like digital marketing, growth manager/ leader and growth head/business head and lucrative for professionals having expertise in digital / paid marketing, demand/lead generation and branding.

“As we delve deeper into 2024, the employment narrative in India is about more than just salaries. Flexibility, work culture, and professional growth opportunities are increasingly pivotal in job transitions, reflecting a maturing and holistic employment ecosystem. Amidst, understanding and adapting to India’s unique employment landscape will be vital for businesses seeking to thrive in this vibrant market," says Anshul Lodha, managing director at Page Group.

Encapsulating a broad analysis of job advertisements, successful job placements, market intel in 2023 and salary projections for 2024, the curated resource has used a robust methodology of reviewing the data with experienced consultants from industries and sectors actively involved in recruiting. Highlighting the dynamic landscape of talent acquisition the report mentioned that the current Indian employment market reflects a compelling tapestry of opportunities, underscoring a buoyant economy.

Michael Page is a global recruitment firm specialising in permanent, contract and temporary recruitment.