Mistair Taps Aditya Roy Kapur As New Brand Ambassador
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Mistair unveils Aditya Roy Kapur as its new brand ambassador. Known for its premium suiting and shirting fabrics, Mistair blends timeless elegance with modern flair, featuring speciality weaves, finishes and textures for any formal or social occasion.
Ramesh Poddar, Chairman and Managing Director of Siyaram's, expresses his excitement about the partnership: "We are delighted to have signed Aditya Roy Kapur as the brand ambassador for Mistair. Over the years, Mistair has established its popularity across demographics, just like Aditya himself. He embodies a sense of style and youthful energy that perfectly aligns with the Mistair brand identity. With our commitment to high fashion, quality and accessibility, we're excited for Mistair’s fashionable journey ahead with Aditya Roy Kapur."
Mistair and Kapur aim to inspire men nationwide to embrace sophisticated style and elevate their fashion game.
Echoing the excitement, Aditya Roy Kapur says, “I am delighted to be collaborating with Mistair. Their collection resonates deeply with my personal style, offering designs that exude sophistication with a touch of modern flair. What impresses me most is how Mistair combines classic elegance with modern trends, making it perfect for the contemporary man who values both tradition and innovation.”
As the new face of Mistair, Kapur's charisma and fashion sense are poised to captivate audiences, further cementing Mistair's status as embodying the brand's promise of delivering the 'finest in fashion'.