Hires & Promotions: Ziki and Sirrus.AI, Media.Monks

Dilpreeta Vasudeva joins Ziki and Sirrus.AI as founding CMO

Former Meta's head of marketing from 2022 to 2023, Dilpreeta Vasudeva, has joined Ziki and Sirrus.AI. as the company's founding chief marketing officer.

One of the executives from the senior leadership team impacted by Meta's layoffs in India in 2023 was Vasudeva. A restructuring initiative to improve operations and adjust to shifting market conditions included the layoffs.

Confirming her departure on LinkedIn, she shares, “Not the kind of impact I was hoping for. It's with immense gratitude that I sign off from Meta for a rewarding journey, fine culture and such stellar colleagues. Peace, love, happiness and many successes to my now ex-meta mates!”

Vasudeva is armed with an experience of two decades and started her career at Radisson in the client relations department. From there, she moved to Tech Mahindra and took up the role of assistant manager, global leadership cadre. She joined Times Internet as a product manager, communities, and then at Microsoft, she was the senior manager of marketing.

Media.Monks India appoints Shouvik Roy to spearhead business transformation

Media.Monks India has appointed Shouvik Roy to lead business transformation.

Roy assumes the role of orchestrating transformative strategies, tailored to fuelling the expansion of the diverse client roster at Media.Monks India, stated the company. His role will be working closely with Robert Godinho, the managing director at Media.Monks India, who was promoted to drive the company’s renewed focus on growth in the Indian market.

Reflecting on this exciting new chapter, Roy shares, “Witnessing Media.Monks’ journey since its inception has been inspiring. I strongly believe that India is poised to embrace the transformative potential of a creative, tech-native content company. Collaborating with Media.Monks and the exceptionally talented team here is a thrilling prospect.”

Roy has spearheaded and co-founded advertising, content, and design ventures, including names like Elephant, and YAAP. While Roy continues to lead brand marketing at G.O.A.T Brand Labs in a consultative capacity, he served as president at Ogilvy prior to that. His extensive portfolio encompasses collaborations with global and regional clients across diverse sectors.

Godinho states, "Transformative growth isn't merely a choice but a necessity and Shouvik's strategic foresight and innovative mindset resonate deeply with our vision for Media.Monks India. Shouvik's seasoned expertise in fostering boardroom relationships and his proficiency in harnessing data-driven insights tied in with our legacy strengths of Tech and innovations will shape creative solutions and fortify our journey with our clients.”

"In the ever-evolving digital realm, Media.Monks India acknowledges the critical significance of addressing the nuanced requirements of high-value clientele, whose multifaceted demands necessitate tailor-made solutions. Through a concerted focus on this segment, Media.Monks endeavors to reinforce its stature as a top-tier collaborator for brands aspiring to amplify their digital footprint and achieve tangible business objectives. As we further integrate India into the global Monks ecosystem, leveraging the transformative AI capabilities of Flow.Monks and Persona.Flow, we are poised to deliver unparalleled value and innovation on both regional and global scales," remarks Matthew Godfrey, EVP, head of content, APAC.