Account Wins: PHD-Oppo India; K2 Communications-Zeno Health

PHD India wins integrated mandate for Oppo India

Oppo India has appointed PHD India, part of the Omnicom Media Group, to lead its integrated media mandate.

This strategic partnership will see the agency support Oppo India’s journey of growth in the region by drawing upon PHD's signature strength in comms planning, creativity and capabilities to drive impactful business outcomes

As the brand, Oppo bolsters its commitment to driving a transformative revolution in the mobile phone landscape and solidifies its position as the preferred choice among discerning consumers. This collaboration with PHD arrives at a pivotal moment to fuel the brand’s upward trajectory in the fiercely competitive Indian smartphone market.

PHD India's CEO, Monaz Todywalla expresses, “We are thrilled to embark on this journey of growth with our new partner, OPPO. The brand is an innovator in its space and with PHD's deep expertise in media, consumer strategies and advanced thinking - 'Intelligence. Connected.' - that combines data, technology, and human expertise collaboratively, we look forward to building a stronger affinity for OPPO India.”

K2 Communications wins the PR and social media mandate of Zeno Health

Zeno Health has appointed K2 Communications as its integrated communication partner. 

Commenting on the partnership, Kush Jain, head of growth at Zeno Health shares, “Zeno Health has been in search of a trusted partner with a proven track record in our niche to initiate our communication journey. K2 Communications is renowned and respected for its innovative and out-of-the-box ideas. They also have a dedicated vertical team for healthcare sector and this works in our favor. Moreover, the healthcare sector, and especially the pharmaceutical market in India, is poised for a revolution in the coming years. We believe this is the opportune moment to accelerate our efforts in educating the masses about generic medicine. K2’s approach aligns with our objectives, and we are delighted to have them on board. We are confident that our shared vision of democratising healthcare in India will soon become a reality.”

In this new collaboration, K2 Communications will collaborate closely with Zeno Health’s corporate communications and marketing team to implement comprehensive strategies aimed at enhancing the company’s brand positioning within the healthcare and pharmaceutical sectors in India.

Shiv Shankar Devaraaj, founder and CEO of K2 Communications comments, “While K2 Communications caters to various segments, it also specialises in healthcare and its ancillary sectors. In addition, we have a fully functional and adept Mumbai branch to cater to clients in the region. We have a legacy of 21 years and most of our clients have been with us since the beginning. We are grateful to Siddharth Gadia, CEO and Co-Founder and Mr. Girish Agrawal, Founder of Zeno Health for reposing their faith in us.  We are committed to seeing them achieve their goals using grounded PR narratives that will sync with the pulse of all stakeholders.”