_20241216065938_original_image_39.webp)
Entering a new era of consolidation, Omnicom and IPG’s deal shakes the advertising industry, intensifying competition with WPP and Publicis while raising critical questions about the future of marketing, creativity and technology
Read More
According to 2023 numbers, the combined company would generate over $20 billion in revenue, making it a strong rival to market leaders WPP and Publicis Groupe
Read More
The account is estimated to be Rs 450 crore
Read More_20240905024834_original_image_45.webp)
WPP to oversee Amazon's media operations in APAC and EMEA while Omnicom will handle the Americas, marking a shift from IPG's Initiative
Read More
Existing clients will continue to be serviced by the agency and teams they currently work with. The changes will take effect on January 1, 2025
Read More
In India, the brand's spent on media is between Rs 150 and Rs 180 crore
Read More
Omnicom expands its Global Solutions Centres with new locations in Bengaluru, Chennai, Gurugram and plans for a Hyderabad site by October
Read More
