Articles for Britannia

Britannia’s Sonic Signature Makes Waves In Online Shopping With Zepto
Britannia’s Sonic Signature Makes Waves In Online Shopping With Zepto

The iconic ‘Ting Ting Ti-Ding’ sound adds a touch of joy to consumers' online shopping with Britannia products on the quick commerce platform, Zepto

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Britannia, Google Cloud & WPP Agencies Partner Roll Out BourbonIT

The new platform utilises generative AI to transform recipe creation and culinary experiences in India

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Britannia's Varun Berry Joins Asian Paints Board As Independent Director

With more than 38 years of expertise, Berry has worked for both domestic and international corporations such as PepsiCo and Hindustan Unilever

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Britannia Fears Geopolitical Tension, Climate Change To Hit Rusk & Dairy Biz

In the fiscal year 2024, Britannia Industries' biscuits faced headwinds due to increasing competition and high commodity prices due to climatic changes and other macroeconomic factors

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Britannia Leaps Into The Future With AI-driven Consumer Engagement

Britannia leverages 5G and artificial intelligence to create new consumer experiences by reinterpreting consumer engagement using technology and data

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