Articles for Social Media

The Rise Of Short-form Video Ads & Social Media Domination

This form of online ads will most certainly remain prominent in social networking sites as technology grows and the consumer’s preference for ad content becomes shorter in the future of digital marketing, says Vaidya

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The Evolving Role Of PR: Building Brand Trust In Unified Marketing

A significant shift in the PR field is its integration with the brand’s overall marketing strategy. When PR and Marketing work hand-in-hand, the result is a cohesive and compelling brand narrative that resonates with a broader audience

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EC Promotes Responsible, Ethical Use Of Social Media Ahead Of Elections

Furthermore, the EC warned political parties against the improper use of artificial intelligence (AI) tools to produce deepfakes and spread false information

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