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Amit Relan 1

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Founder and CEO, mFilterIt

Latest Articles By Amit Relan 1

Marketers Gear Up for 2024 Media Planning With Transparency, AI Protection, Data Optimisation

Customer-focused insights and strategic data help businesses to optimize their media plan effectively, writes Amit Relan

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Navigating Uncertainty: Top Priorities For Marketers In 2023

Marketers can move towards a focused marketing strategy with a layer of safety and transparency to ensure the growth of their brand is not impacted during uncertain times, writes Amit Relan

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Brands Don't Just Lose Revenue, But Much More Due To Ad Fraud

The fraudsters have developed discreet, smart, and advanced techniques to hide behind a real user and steal advertisers’ money

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