Whether it be through meal ordering over Instamart or genie, Swiggy has consistently thrilled its customers with unmatched convenience. They have a reputation for developing unique and engaging campaigns, and for Valentine's Day they have launched an anti-graffiti campaign.
Swiggy Instamart has now erected standees next to these graffiti-filled walls with a fairly intriguing piece of advice for couples in an effort to discourage lovers from writing their initials on walls and structures in public. The advertisement wants to convince lovers around the nation that there are other ways to exhibit their love for one another than by painting the walls with their initials. One such better way is to order gifts from Instamart.
This campaign has been trending at #2 on Twitter with many consumers making note of the unique standees in Delhi.
The standees are inscribed with the words "Daring won't make you a darling," and the on-demand delivery service is advising customers to use Swiggy Instamart to help them celebrate this Valentine's Day by finding the ideal present for their loved ones.