Swiggy Instamart Hits 43 Cities For Festive Boost

As the festive season nears, Swiggy Instamart is expanding to 43 cities, adding 11 new ones recently including Thrissur, Mangalore, Kanpur, Udaipur, Warangal, Salem, Amritsar, Bhopal, Varanasi, Ludhiana and Rajkot, offering quick commerce to many for the first time.

The expansion underscores Swiggy’s commitment to improving accessibility nationwide. While major metros remain a focus, new cities offer rapid delivery of essentials, groceries, electronics, toys, beauty items and home supplies within 10 minutes, making festive and daily shopping more convenient.

Swiggy Instamart is also expanding its offerings by collaborating with local brands and vendors to cater to regional preferences. For example, Mangalore residents can now find Narans Foods and Ideal Ice Cream, while Bhopal customers have access to Top N Town Breads and Andaah. In Thrissur, shoppers can enjoy Milma Milk and Navua Bakers products on the platform.

Recent launches highlight a strong demand for quick commerce in Tier 2 and 3 cities. A Mangalore store set a record with 1,000 orders in a single day, surpassing many larger metros. Thrissur quickly became a standout, with over 1,000 orders delivered in just 4 minutes. In Bhopal, despite 40 per cent of orders being delivered in the rain over the past two weeks, the platform ensured 100 per cent service availability.

“Users across India already recognise the convenience Swiggy provides. The enthusiastic demand from smaller towns and cities has been incredibly encouraging. Our expansion into these new locations marks a significant milestone, allowing even more people to experience the ease of having thousands of products—from everyday essentials to electronics and toys—delivered in just 10 minutes from both national and local brands,” said Amitesh Jha, CEO of Swiggy Instamart. 

Swiggy Instamart is set to broaden its reach in Tier 2 and 3 cities by expanding its dark store network and increasing its product range to meet growing demand. The platform has seen a rise in demand each festive season and is well-prepared to offer a wide variety of products, all delivered within 10 minutes.