Milind Shah has joined MG Motor India as the CMO of MG Select.
He shared the news on Linkedin by stating, "I'm thrilled to share that I'm taking on a new challenge as the Chief Marketing Officer of MG SELECT at MG Motor India! After playing a pivotal role in establishing the MG brand in India, I'm now leading the launch of MG Select, a luxury brand channel that promises to redefine the luxury car experience. As I embark on this new journey, my passion for building innovative teams, creating new markets, and pushing boundaries remains unwavering. This marks two decades of my startup life, and I'm grateful for the unconditional support of my loved ones, colleagues, mentors, and industry peers. Your guidance, encouragement, and trust have fueled my journey thus far. I look forward to collaborating with fellow innovators, industry experts, and luxury car enthusiasts to make MG Select a resounding success. Thank you for being part of my journey. I'm honoured to have you by my side and appreciate your continued support and wisdom. Stay tuned for updates from our exciting journey!."
Shah started his career as a project manager at Seventy Event Media Group, later working in organisations such as Harley Davidson Motor Company, Royal Enfield, etc.
He is an alumnus of the Indian School of Business and IIM Lucknow.
He has around 18 years of experience in the marketing field, with strong expertise in exponential marketing, involving leveraging digital, social media, thought leadership, media planning, content and event marketing, to generate awareness and demand for the brand.