Meesho's Festive Offers Make Kapil Sharma & Tamannaah Bhatia Ask, ‘Aise Kaise?

Meesho unveils its ‘Mega Blockbuster Sale 2024’ campaign, spotlighting unbeatable festive deals. Featuring Kapil Sharma and Tamannaah Bhatia, the campaign showcases a diverse range of products including ethnic fashion, jewellery, accessories, kidswear, beauty items, electronics and home essentials, reinforcing Meesho's status as the go-to destination for festive shopping.

Milan Partani, General Manager, Growth at Meesho said, “As the festive season approaches, shoppers are eagerly seeking the best value for their festive purchases. Our Mega Blockbuster Sale campaign, featuring the infectious humour of Kapil Sharma and the grace of Tamannaah Bhatia, brings the grandeur of our flagship annual sale to life. It celebrates smart shoppers who always secure the best deals and leave everyone around them wondering, “Aise Kaise?”. We are excited to share the joy of the season with our customers and make their celebrations truly memorable.”

Set against the backdrop of dance festivals, Diwali parties and indoor celebrations, the advertisements capture the festive spirit with a focus on the joy of unexpected deals. The tagline, 'Aise Kaise?', embodies the wonder and amazement of discovering incredible offers, resonating across India's diverse cultures and languages.

Commenting on his association with Meesho, actor and comedian Kapil Sharma said, “I’m thrilled to team up with Meesho once again for the Mega Blockbuster Sale 2024. It's always a joy to work with a brand that genuinely connects with the Indian audience and delivers incredible value. This festive season, I'm excited to be part of an event that will spread happiness and unbeatable deals to millions across the country.”

The campaign will be showcased on television and social media, targeting a nationwide audience. With around 120 million product listings across 30 plus categories, Meesho is dedicated to providing budget-friendly options for customers this festive season.

Tamannaah Bhatia, expressed her excitement about partnering with Meesho, saying, "I'm delighted to collaborate with Meesho for the Mega Blockbuster Sale. Meesho’s commitment to offering a wide selection of quality products at affordable prices ensures everyone in India can enjoy a fantastic festive shopping experience. It's inspiring to be part of a campaign that brings joy to millions and I’m excited to help make this festive season special for all."