Cannes Lions 2023: 13 Shortlists Added To India's Count On Day 2

On Day 2 of Cannes Lions 2023, the exciting revelation of another set of shortlists demonstrating great creativity and innovation in advertising and marketing began. The shortlists for Creative Effectiveness Lions, Creative Commerce Lions, Film Lions, Creative Business Transformation Lions, Mobile Lions and Creative Strategy Lions have been revealed.

Creative Effectiveness Lions 

Food & Drink: Shah Rukh Khan My Ad, Mondelez, Ogilvy

Single market: Shah Rukh Khan My Ad, Mondelez, Ogilvy

Acquisition: The Missing Chapter, P&G Whisper, Leo Burnett

Market Disruption: Shah Rukh Khan My Ad, Mondelez, Ogilvy

Film Lions

Retail: Restaurant, Zepto, Law & Kenneth Saatchi & Saatchi; Airport, Zepto, Law & Kenneth Saatchi & Saatchi

Consumer Services/Business to Business: Asahi India Glass – Robbery, Asahi India Glass Ltd, Enormous Brands

Creative Business Transformation Lions 

Brand purpose & impact: Suvidha Centre, Unilever, VMLY&R

New Relationship Models: Suvidha Centre, Unilever, VMLY&R

Venture models & corporate innovation: Lay’s Smart Farm, Lays, Leo Burnett/Cropin

Creative Strategy Lions

Healthcare: The Missing Chapter, P&G Whisper, Leo Burnett

Brave Brands: The Missing Chapter, P&G Whisper, Leo Burnett

Mobile Lions

Targeted Communication: Fiama Talking Memes, Fiama, Ogilvy 

Creative Commerce Lions got no shortlists from India.

Cannes Lions 2023 continues to captivate the industry with its celebration of innovation, establishing the basis for extra inspiration and awards throughout the festival.