Articles for Cricket

Cricket Is Big; Greed Is Bigger!
Cricket Is Big; Greed Is Bigger!

Can the 167-year-old law pave the way for cricket betting to be legitimised In India?

Read More
T20 World Cup Win Boosts India's Sports Marketing Drive
T20 World Cup Win Boosts India's Sports Marketing Drive

Brands rush to capitalise on cricket fever as ICC Men's T20 World Cup victory opens floodgates for new campaigns and revenue-generating partnerships

Read More
ZEE Entertainment Secures Broadcasting Rights For DP World ILT20 Season 3
ZEE Entertainment Secures Broadcasting Rights For DP World ILT20 Season 3

The tournament, featuring 34 matches will conclude with the final on 9 February 2025 and will be exclusively available on Zee's platforms

Read More
Disney Forecasts Q3 Loss Due To ICC Rights
Disney Forecasts Q3 Loss Due To ICC Rights

In Q3, the D2C segment also expects a dip, mainly from Disney+ Hotstar. However, the company remains optimistic for overall streaming profitability in Q4

Read More
Mumbai Indians Unveils 'MI Superhero Verse' In Retro Comic Book Style
Mumbai Indians Unveils 'MI Superhero Verse' In Retro Comic Book Style

The 25-poster series has been conceptualised by the creative agency Brave

Read More

Subscribe to our newsletter to get updates on our latest news