Articles for discounts

D2C Marketing Myopia: How A Narrow Focus On Discounts Can Undermine Brand Value

Allied Sectors May 24, 2024 3 mins read

While such tactics can provide short-term gains, a myopic focus on discounts may unknowingly undermine a brand's long-term value proposition and erode its brand equity

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Articles for discounts

D2C Marketing Myopia: How A Narrow Focus On Discounts Can Undermine Brand Value

BW TV

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Shams Jasani's New Captain Innings

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Leveraging Ecommerce In Low-Price Point Categories

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