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Articles for artificial intelligence

Cannes Lions 2024: Where Creativity Ruled The Red Carpet

It's a proud moment for Pandya, to see India lead the way in making positive changes through innovative solutions on a prestigious platform

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How AI’s Transformative Power Is Advancing Addressability

As advanced AI is further changing the ad tech and addressability narrative, Criteo’s Chief Product Officer, Todd Parsons, delves into insights on the evolving landscape of advertising and data in a conversation with BW Marketing World

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Information Overload Causing Frequent Basket Abandonment in Retail, Consumer Goods, Travel Purchases: Report

These companies could gain customers and revenue using generative AI to improve the entire purchasing journey

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