Articles for Latest News

Havas Media Wins Integrated Media Mandate For Domino’s Pizza

Mandate includes both offline and digital media duties. Operations will be carried out by agency’s Gurgaon office

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India’s GDP Could Contract For First Time In Four Decades: Covid Impact Index

The recovery will depend on the extent of impact, government support & intervention and overall business thrust

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'Men of Platinum' Launches New Campaign

The campaign is to honor men who realise what matters the most in turbulent times

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Mirum To Provide Social Listening Service To Bajaj Finance

As part of the mandate, Mirum will provide Social Listening, Social CRM & Online Reputation Management services from its Mumbai office

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BBDO India Wins Creative Mandate For Pagarbook

To build and scale-up the brand, the account will be handled through BBDO India’s Delhi and Bangalore offices

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Indian Ad Market Contracted By -15.8% in 2020: Report

Asia Pacific has been less affected than other regions by the COVID-19 pandemic and economic recession. This is a combination of strong economic resilience in China (GDP +1.9%), offsetting weaker performance in Japan (-5.3%) and India (-10.3%)

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Rapid & Deep Innovation To Bridge Structural Gaps, Cater New Market Demands: Rekha M. Menon, Accenture

Advanced technologies can help Indian businesses become more efficient and competitive, create new opportunities for growth across sectors, strengthen India’s position in the global innovation ecosystem and bolster the export-oriented IT services industry

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Uday Shankar Chaired The President of FICCI

President of The Walt Disney Company for Asia Pacific and the Chairman of Star and Disney India, Shankar is the first-ever media and entertainment executive in India to lead a national industry chamber such as FICCI, which is India’s oldest industry body

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Bolo Indya Raises Investment From Inflection Point Ventures

The raised funds will be used to enhance personalization & recommendation engine, to further expand Bolo Meets and enhance tools to further empower the content creators

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Tier-II & III Markets To Drive Demand For Luxury Cars In India

The pandemic has also forced a few changes both in the habits of luxury car owners as well as the car makers

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