Author
The author is a Brand Consultant & Executive Coach| Former CMO Sephora, Baskin Robbins, Kaya
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Samyukta Iyer, Brand Consultant & Executive Coach shares the journey from a yoke to a woke marketer in her special column, 'Confessions of a CMO' on the festive season being a marketer's dream
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Unleashing the power of Generative AI - from A to Z, the future of marketing shaping culture has been decoded with Gen Z
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