Unicommerce has expanded its leadership team. The company has hired Pranay Kale to head its sales across India, while Vaibhav Mehrotra will lead the marketing function at Unicommerce.
Mehrotra is a seasoned marketing leader with a career spanning over 15 years of experience across brand, product, digital and performance marketing. He has held leadership positions at renowned organisations including Cashfree Payments, DLF, Max Group, Cognizant Interactive, and Photon Interactive. At Unicommerce, Mehrotra will be responsible for driving industry-leading best practices in brand marketing, product marketing, and digital strategy.
Kale brings to Unicommerce more than 18 years of experience in the SaaS industry and has worked across BFSI, technology, manufacturing as well as other verticals globally. He has previously headed growth functions for companies like Leadsquared, HighRadius and Realization Technologies. He joins Unicommerce as the sales head for India, and will be responsible for growth at the company.
“I am delighted to welcome on board Pranay and Vaibhav. They bring rich and diverse experience to Unicommerce, which will help grow our collective ability to serve our customers and grow the market. The e-commerce market is rapidly evolving in terms of user expectations, complexity of operations and the interconnectedness of key participants. Our deep understanding of the market and our expanded leadership position strengthens our ability to keep simplifying e-commerce for all our users through our integrated range of technology solutions”, says Kapil Makhija, MD & CEO of Unicommerce eSolutions.