PNB MetLife has named Sourabh Lohtia as the Chief Marketing and Communications Officer, effective 1 August 2024. In this expanded role, Lohtia will oversee corporate communications, corporate social responsibility, the ecommerce business, and customer experience management, in addition to leading the marketing function.
Lohtia’s strategic vision and expertise in brand, digital, and growth marketing have significantly contributed to the company’s success. Before leading marketing, Sourabh also served as the Director and Business Head of Bancassurance Retail and Head of Business Development at PNB MetLife. With nearly two decades of experience in the life insurance industry, Lohtia’s extensive industry knowledge and proven track record make him ideally suited to take on this multifaceted role.
Sameer Bansal, MD and CEO of PNB MetLife, comments on the appointment, “Sourabh's leadership, innovative approach, and focus on customers have helped propel PNB MetLife’s brand to new heights, enhancing customer satisfaction and loyalty. With his expanded responsibilities, he will also play an important role in advancing our CSR initiatives and expanding our ecommerce business, contributing significantly to our continued growth and success.”
Lohtia also adds, “I look forward to collaborating with all stakeholders to enhance the customer experience, strengthen our brand and reputation, and advance our work in the community through CSR initiatives. Together we will deliver PNB MetLife’s purpose, Milkar Life Aage Badhaein.”