MovieMax Cinemas Debuts Red & Yellow Logo For Exclusive Promotions

MovieMax Cinemas has transformed its logo to match the red and yellow colours of Marvel's anti-heroes, Deadpool and Wolverine. The change comes as part of an extensive promotional campaign for the Marvel Studios' film 'Deadpool & Wolverine', set to release on July 26th in multiple Indian languages.

Ashish Kanakia, CEO of MovieMax Cinemas, shares, “We are incredibly excited to join the global fanfare for the release of Marvel Studios’ Deadpool & Wolverine. At MovieMax Cinemas, we’ve embraced the Red and Yellow Fever by changing our logo colours to reflect the iconic hues of these beloved characters and it is prominently being featured across all our social media channels, including Facebook, Instagram, and X.”

Along with its logo transformation, the cinema chain, a part of the Kanakia Group has implemented this vibrant logo change across all its social media platforms, including Facebook, Instagram, and X (formerly Twitter). This move aims to create buzz and engage with Marvel fans across the country.

MovieMax Cinemas has also started advance bookings and will feature special early-morning and late-night fan shows nationwide for Deadpool & Wolverine. The cinema chain is also offering exclusive F&B combos to enhance the movie experience.