Hires & Promotions: TikTok, Times Network, InShorts

TikTok hires Kate Jhaveri as its new Global Head of Marketing

Kate Jhaveri, former NBA CMO, has been hired by ByteDance Inc. to serve as TikTok's new Global Head of Marketing. Nick Tran, who oversaw marketing at TikTok from April 2020 until January 2022, is replaced by Jhaveri.

Jhaveri worked with the NBA for three years before moving on to become Twitch's Chief Marketing Officer. Between 2013 until 2016, she was Twitter's Head of Consumer Marketing. She was the Director of Brand and Mobile Marketing at Facebook before that. She has also collaborated with Dell, Apple, and Microsoft.

Jhaveri also sits on the board of Outbrain, a website for online recommendations.

Apparently, Jhaveri will now be in charge of TikTok's consumer and brand marketing, and she will answer to CEO Vanessa Pappas. She will also collaborate closely with Sofia Hernandez, the global head of business at TikTok.

Times Network elevates Mihir Bhatt as Business Head

Mihir Bhatt has been promoted by Times Network to the positions of Business Head, Times Influence, and Managing Editor.

With the ultimate P&L responsibility of Times Influence, a Strategic Content Thinktank that operates across the Network and creates IPs and Content Solutions that have won awards, Bhatt will continue to spearhead the editorial charge for large-scale strategic collaboration content on the network.

MK Anand, MD & CEO, Times Network says, “Mihir has played a pivotal role in steering strategic content partnerships and Network IPs that have become industry benchmarks today. A dynamic leader with a proven track record, I'm confident Mihir will continue to create unique value propositions for Times Network and our partners.”

Talking about his new role, Mihir Bhatt shares, “I am honoured and delighted to helm this mandate. It’s heartening to see Times Influence’s rapid growth as a content powerhouse that is being recognised for creating award-winning strategic and branded content initiatives across mediums. As I take on this responsibility, I am focused on harnessing my strengths and expertise to create new opportunities and capitalise on emerging trends that drive innovation and growth for the Network.” 

Inshorts appoints Nikhil Taneja as Head of Corp Development & Investor Relations

Inshorts has appointed Nikhil Taneja as Head of Corporate Development and Investor Relations and Pavit Singh Katoch as General Counsel to further strengthen its leadership team.

Taneja has spent a decade in the investment banking team at Goldman Sachs. He will lead corporate development efforts, including mergers and acquisitions, investor relations, and capital raising. 

Pavit Singh Katoch has over 14 years of experience before various judicial fora, including cutting-edge matters concerning intermediary liability, privacy & data protection, cybersecurity and intellectual property. During his last stint as a Partner at Shardul Amarchand Mangaldas & Co., he specialised in litigation strategy and routinely represented social media companies such as Facebook, WhatsApp and Instagram before the Supreme Court of India and various High Courts.

Deepit Puryakastha, Co-Founder & CSO of Inshorts says, “Innovation is the core of our DNA at Inshorts. Both Inshorts and Public apps were ideated and built to address significant gaps in quality and relevance in the Indian digital information delivery market. While both products were built for India and have achieved phenomenal success, we believe they are globally scalable use cases with significant international appeal. Inshorts is at an inflection point today, and our next phase of growth will be much faster and steeper while maintaining our robust profitability profile. Both Inshorts and Public app are category leaders, and we are delighted to welcome Nikhil, Pavit and Abhijeet to help us further consolidate this leadership position in India and international markets.”