Daiba Pradeep Roy Joins Mitwa TV As National Sales Head

Daiba Pradeep Roy, who previously worked for Zee Media Corporation as the National Sales Accounts Head, has joined Mitwa TV as the National Sales Head.

Mitwa TV is a subscription-free premium OTT platform for 45+ million people in the Hindi Heartland. Roy will be in charge of revenue generation at MitwaTV and will oversee the national sales team.

Roy is a seasoned media expert with over 21 years of experience in media sales. 

Prior to joining ZMCL, he led the Business Team at ETV, a Network 18 Media subsidiary, where he was assigned as Business Head.