From iconic campaigns to global acquisitions, Ratan Tata’s visionary approach transformed Indian branding, inspiring marketers to blend purpose with profitability
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Advertising and marketing veteran, Chintamani Rao's reverence in the industry is no secret. His close associate, Joshi, highlights how the former has simplified the most complex problems and always looked at the larger picture
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In a conversation with BW Marketing World, McCann Worldgroup India’s CEO & CCO and Chairman of McCann Asia Pacific, Prasoon Joshi discusses India’s performance at Cannes Lions and lessons in creativity
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