post-add

Articles for Campaigns

Marketing To A Multigenerational Audience
Marketing To A Multigenerational Audience

From Baby Boomers to Gen Z, marketers navigate the complexities of a fragmented market, tailoring their approaches to connect with diverse age demographics and maximise reach across traditional and digital platforms

Read More
Are Political Ad Campaigns Stooping A New Low?
Are Political Ad Campaigns Stooping To A New Low?

From mocking memes to personal jibes, political campaigns resort to mockery and ridicule in race for virality in the Lok Sabha elections in 2024

Read More

Stay in the know with our newsletter