Among the well-known brands represented in these samples are Everest, MDH, Catch, and Badshah
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41 per cent of the consumers have cancelled a subscription because of the ad experience
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Quick look at new account wins this week
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While her last stint at Amazon Prime Video lasted eight years, she has worked with Cinestaan Film Company, Mumbai Mantra Media and Mahindra & Mahindra in the past
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With no wins in Media, Social & Influencer, Direct & Creative B2B Lions, PR was among the best-performing Lions on day three of the Festival
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Film Craft was the only category where India won a Silver and Bronze on Cannes Lions day two. Jury President Prasoon Pandey, Ad Film Maker at Corcoise Films India, speaks with BW Marketing World on takeaways and advice
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Inspiration can come from anywhere and P&G’s Chief Brand Officer, Marc Pritchard argues that some of the best insights for outcome-driven creativity are hidden in everyday moments
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The studio addresses the challenges advertisers continue to face in producing brand-compliant and product-accurate content at scale
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Quick look at new hirings and promotions this week
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Leo Burnett and VML stand as the other shortlists, out of a total of 156
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