The report states that medium-sized businesses are leading the shift to online sales, with 67 per cent saying that ecommerce is their primary channel
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The ecommerce giant says that among the total customers visiting the platform, more than 85 per cent were from non-metro cities
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In July 2015, the company rolled out an online grocery store in Bengaluru, shortly after introducing a food delivery app in March of the same year. However, both services were discontinued within nine months, according to media reports
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Both marketplaces and brand websites saw an increase in volumes with a 34 per cent and 21 per cent YoY rise in order volumes respectively during FY 2024
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A year prior, the government had published quality standards for online retailers, which forbade them from disseminating purchased evaluations and required them to disclose any promotional materials of this kind
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