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Shuchi Sethi

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Marketing Influencer, Anymind group’s CastingAsia’s influencer program in India

Latest Articles By Shuchi Sethi

The Use Of Social Media For Influencer Marketing

Influencer marketing provides better visibility into customer response and enables to alter the campaign on the fly

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Game Changers of 2021's Influencer Marketing Trends

Influencer marketing investments by brands are expected to touch $15 billion by 2022

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Why Celebrity Influencers Are Giving Way To New Generation Micro-Influencers?

Social media influencer marketing is less than a decade old and it’s evolving at a breakneck pace. In earlier times, influencer marketing was seen as something of an online offshoot of celebrity endorsements

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