Author
Experienced with a demonstrated history of working in the marketing and advertising industry, Monaz is a creative professional skilled in Digital Strategy, Media Planning and Strategy , Market Research, Marketing, and Business Development.
With the right set of metrics, the impact of OTT is likely to be measured, often leading to a competitive advantage in adspace which will open the road to more innovation
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A recent research report published by OMG found that a staggering 65% of Indians tend to follow one or more brands on social media
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