It's a proud moment for Pandya, to see India lead the way in making positive changes through innovative solutions on a prestigious platform
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As advanced AI is further changing the ad tech and addressability narrative, Criteo’s Chief Product Officer, Todd Parsons, delves into insights on the evolving landscape of advertising and data in a conversation with BW Marketing World
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These companies could gain customers and revenue using generative AI to improve the entire purchasing journey
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India stands on the brink of a new era in digital advertising, marked by a range of exciting developments, says Gill
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The fusion of influencer marketing and AI signifies the nuanced and dynamic interplay between technology and consumer engagement
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The democratisation of AI technology could lead to a surge in innovation, as small businesses and individual developers gain the tools to implement sophisticated AI solutions without the prohibitive costs associated with large models, writes Eshan Kaul
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