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Wavemaker India also won the most metals with a total of 16, while EssenceMediacom earned the Grand Prix for their 'Airtel 5G Plus Ultimate Fans: Look Maa! I am on TV' campaign
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Kotler's most notable contribution is the marketing mix, which has guided marketers in crafting strategies that cover every aspect of marketing, says Gupta
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As the Indian ad and marketing sector continues to expand, driven by technology, enhanced digital infra and strategic collaborations, it remains a vibrant field ripe with opportunities
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