Articles for Brand Stories

Ad Spends Increase By 7% YoY In Marico's Q4 Results

Revenue was Rs 2,278 crore, up 1.69 per cent from the year before

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TTK Prestige's Pressure Cooker Completes 75 Years; New Campaign Highlights Legacy, Love, Trust

The campaign called 'Celebrating 75 Saalon Ka Pyaar', is conceptualised by DDB Mudra

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Coca-Cola Bottler HCCB Eyes IPO

In India, the manufacture and distribution of brands like Coca-Cola, Thums Up, Sprite, Minute Maid, Maaza, and Kinley water are owned by HCCB

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Raymond Re-appoints Gautam Singhania As MD

He took over as the Chairman and MD of Raymond in September 2000

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CTV, IPL & OOH Are Resulting In Positive Brand Recall For Crompton: Pragya Bijalwan

Our media split is currently 50:50 between traditional and digital, where digital has multiplied by 3x in the last 3 years, she shares

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HUL Names Vipul Mathur As Executive Director, Personal Care

His new role will be effective from 1 June 2024, succeeding Madhusudhan Rao

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Amazon's Ad Revenue Up By 24% In Q1

The increase in revenue was driven by growth in advertising and cloud computing, according to Amazon CEO Andy Jassy

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Beam Suntory Rebrands To Suntory Global Spirits

The new positioning sets global business up for next era of growth and leadership

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