Articles for Allied Sectors

Rajnish Kumar Captures Banking Nuances In His Maiden Book

The book is a candid memoir by the former Chairman of India’s largest commercial bank. It is anecdotal, engaging and evocative and so much more

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Strategies To Improve Sustainability In Your Business

Opting for green energy, or biodegradable office supplies or reusable supplies can be brought into practice if going digital is not profitable for the company

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Effective Marketing To Build A Successful D2C Brand

Effective marketing will help you disseminate the word to new prospective customers increasing your reach and which will eventually lead you to success

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India, U.K., Brazil Ad Markets To Grow Between 6-8% Annually: Report

The TYNY Global forecast informs India is the ninth-largest market based on the total size of ad revenue

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Sanjiv Mehta To Take Charge As President-Elect, FICCI

Mehta, currently, the Senior Vice President of FICCI, will be succeeding Mr Uday Shankar, the current President of FICCI

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Global Ad Spending To Expand By 5.7% In 2023 & 7.4% In 2024: Report

Zenith estimates that global adspend will reach US$705bn in 2021, up from US$634bn in 2019, and will rise to US$873bn by 2024

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Hires & Promotions: ACKO, HUL, Rediffusion

Quick look at new hirings, promotions and people movements this week

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Future Lies In Contactless Shopping & Focus On Ecomm: Shikee Agarwal, Kiehl's India

Agarwal takes us through the many fundamental shifts in the skincare and beauty market in the last two years

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