Articles for Allied Sectors

Taboola, Microsoft Launch New Native Bidding Service

Taboola will provide progress updates in 2022 on the integration of its new native bidding service with Microsoft and across display inventory, social networks and more

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ShareChat and Moj Collaborate With Star Sports For Pro Kabaddi League

ShareChat and Moj community will now enjoy new sports watching experience with access to match highlights, additional footage and interviews

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UFC, Timex Partner For Global Sponsorship & Licensing Deal

Deal includes a multi-year licensing agreement for UFC-branded portfolio of time-keeping products

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Decoding SMS Marketing Mantras For Post Covid World

It is the need of the hour to get the SMS marketing right back in the action, not only as a channel but as an integral part of business strategy to reach consumers

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Hires & Promotions: Snapdeal, Dentsu, BCW, Mates, Mosaic Wellness

Quick look at new hirings, promotions and people movements this week

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AdTech Predictions: Here’s What Is In Store For 2022

The author jots some of the advancements or new regulations in the ad tech space that will revolutionise the industry in 2022 and beyond

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2021 Meta Year-in-Review: All Things Trending On Facebook & Instagram in India

Vaccines, Olympics, and Captain Vikram Batra’ were among the top trending topics

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The Philharmonic, And Lessons In Team Management

Trust, communication, and cooperation are what will create great philharmonic conductors of the corporate world, suggest the authors

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