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Reema Bhaduri

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The author is the Editorial Lead at BW Businessworld. Majorly writes on marketing, advertising, experiential marketing and retail. She closely looks upon the vertical of BW Marketing World and BW Retail World.

Latest Articles By Reema Bhaduri

Cannes Lions 2023: 13 Shortlists Added To India's Count On Day 2

Shortlists for Creative Effectiveness Lions, Creative Commerce Lions, Film Lions, Creative Business Transformation Lions, Mobile Lions and Creative Strategy Lions revealed

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Cannes Lions 2023: No Metals Awarded To India On Day 1

First round of awards had been announced in Pharma, Health & Wellness, Outdoor, Print & Publishing, and Radio & Audio, Lions Health & United Nations Foundation Grand Prix for Good

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Cannes Lions 2023: What To Watch Out For On Day 2

The winners for the entertainment track and the craft track will be unveiled today

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Cannes Lions 2023: Day 1 Unveils New Shortlists

Creative B2B Lions and Brand Experience & Activation Lions are among the shortlists revealed

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Cannes Lions 2023: Leo Burnett Dominates ‘Creative Data Lions’ Shortlists

Lay’s Smart Farm and Airtel 175 Replayed have been shortlisted in various campaigns for Creative Data Lions

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Cannes Lions 2023: A Lookout For Day 1

The international festival of creativity begins today, from 19th June to 23rd June, 2023.

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Cannes Lions 2023: Second Batch Nominees Receives 43 Shortlists In 13 Categories For India

From Dentsu Creative to BBDO India, Wondrlab, Talented Agency, FCB India, among others have made it to the list.

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Cannes Lions 2023 Sees 6% Increase In Entries

Entertainment Lions for gaming received 609 nominations in its first year, illustrating the increased partnership between brands and the emerging gaming industry

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Marketing In The Era Of Technological Disruption

The panel discussion was held at the Pitch CMO Summit at Gurugram

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I See Young Talent Hungry To Make A Difference & Set A Mark On The Global Stage: Ahmed Aftab Naqvi

Naqvi being one of the jurors at Cannes Lions 2023 this year, shares his expectations from the festival this year, criteria to keep in mind, and the representation of India at the global level.

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