author-image

Lakshmana Gnanapragasam

Author

Latest Articles By Lakshmana Gnanapragasam

Building Personalised Customer Identities In Cookieless World
Building Personalised Customer Identities In Cookieless World

Given the shift away from device identifiers and third-party cookies, many marketers believe that we are entering a complex world. It does, however, offer an opportunity to enhance the marketing ecosystem for brands, writes Lakshmana Gnanapragasam

Read More